Rob Williams' Resume (Last updated March 1st 2009)

Proven Internet strategist, marketer, communicator, publisher, and social media Web leader. Experienced communication strategist utilizing a broad range of Internet marketing and social networking web applications such as blogs, wikis, online communities, email newsletters, and other Web 2.0 technologies. Established track record of success implementing internal and external communication strategies through consulting, online community training, and equipping international co-workers with best practices to integrate Internet applications. Knowledgeable in online marketing techniques, brand monitoring principles, and social media tools. Able to develop efficient and effective strategies to accomplish organizational goals using necessary marketing and Internet communication tools.

Internet Marketing Strategy (Search Engine Optimization, Pay-Per-Click, Social Media Marketing); Web Interaction & Communication (Traditional Websites, Web 2.0, Email Newsletters); Social Media Publishing (WordPress, Blogger, TypePad, Twitter, Facebook, Podcast, Video, Photo, Lifestream Aggregation); Brand Monitoring; Collaboration (Wiki, Cloud Computing, Project Management); Internet Code Languages (HTML, CSS); Microsoft Office (Word, Excel, PowerPoint, Outlook); Photography

To create, implement and provide leadership for forward-thinking companies through an understanding of a comprehensive communications and Internet strategy utilizing the most appropriate media channels.

Orangejack LLC is an Internet Strategy business owned and operated by Rob & Patricia Williams, based in Orlando, Florida

Internet solutions provider though Web strategy, consulting, marketing, implementation, and training

• Develop comprehensive web communication, interactive, and social media strategies
  

• Researched intended audience
  

• Lead organizations in focusing communication plans to connect various audiences with intended goals
  

• Create and implement comprehensive and cohesive online communication strategy optimized for online social interaction by including appropriate social media profiles, blogs, and aggregation leading to increased brand awareness and web traffic
  

• Consult, train, and provide social media training to web owners through multiple communication channels including workshops, conference presentations, personal meetings, and publications such as blogs, eBooks, articles, and audio interviews
  

• Successfully implement Internet marketing disciplines to increase traffic and high search engine visibility for targeted keywords
  

• Utilize content management systems for web publishing (Wordpress, Typepad, Blogger, Wiki)

Campus Crusade for Christ International (CCCI) is a global, organization of over 27,000 employees based in Orlando, Florida

Internet Strategist, Global Technology Office of CCCI, Orlando, Florida, August 2002 - March 2008

• Researched and analyzed emerging web technologies, social media communication tools, and Internet marketing best-practices to customize an Internet strategy to accomplish mission objectives
  

• Trained global employees with effective Internet best practices in 78 countries:
  

• Created and maintained Internet best practices blog for over three and a half years with maximum subscriber list exceeding 350. Recognized as a top 20 web resource among its peers in January/February 2007 issue of Outreach Magazine
  

• Over two years experience leading proprietary intranet community of over 200 people from six continents containing over 100 discussions on topics concerning Internet best practices resulting in multiple international Internet strategies implemented
  

• Planned and directed two international conferences for approximately 150 leaders from 40 countries focused on Internet marketing and emerging web technologies resulting in creation of dozens of websites
  

• Plenary and seminar presenter in multiple global and regional conferences on the topics of Internet marketing and emerging web technologies
  

• Consulted global organizational teams advising on ways to integrate Internet best practices into overall strategy
  

• Provided leadership among a dozen key Internet directors by establishing organizational website metrics
  

• Maintained communications to critical donor base of over 300 using both traditional and electronic media to raise in excess of $800,000
  

• Organize marketing for proprietary community web application release during corporate conference to 5000 employees
  

• Answered emails from various websites that resulted in approximately 25% of people engaging in follow-up conversations
  

• Skilled with WordPress Blogs, Interactive Marketing, Organic Search Engine Optimization, Strategic Planning, Social Networking, Web 2.0, Communication Strategy, Project Management
  

Web Consultant/Designer, International Headquarters of CCCI, Orlando, Florida, September 1999 - August 2002

• Evaluated client needs for multiple divisions of multi-million dollar, international enterprise to propose new Internet strategy and design to meet their goals
  

• Developed and designed an online photo research, review and retrieval gallery for award winning international magazine with over 82,500 subscriptions
  

• Successfully migrated Latin American website from regional to national presence
  

Student Interactive Leader, University Student Division of CCCI, George Mason University, Fairfax, Virginia, April 1998 - August 1999

• Created and maintained marketing communication strategy utilizing print, event planning, and website content for target audience
  

• Effectively managed small group teams accomplishing tasks and projects to meet organizational goals
  

• Implemented an email process increasing interactivity between group members and target audience